Saturday, September 21, 2013

Pixi Beauty Products for Target's Fall Commercial

I was fortunate enough to be selected as a Makeup Artist for Target's "Fall Trends" commercial. This was an interesting job because it was a commercial and an actual runway show all wrapped into one. My dream as a Makeup Artist has always been to do makeup for a Target billboard, this is definitely a step in the right direction. The Lead Makeup Artist was the amazing Petra Strand of Pixi (who has a line for Target). Since Petra has a line sold at Target we got to work with a lot of her products  for the taping. I was familiar with some of the products prior to working on this commercial, but I was able to try out some that I had never used before as well. 

When I first arrived I was super early (a trait that I pride myself on as an Artist) so I was able to pick what group of models that I wanted to do makeup for and I chose "tailored". The models that wore the tailored look had very clean makeup that concentrated on gorgeous skin and lips, which really spoke to me. The makeup required the MUA's to create a flawless complexion, a contoured eye, and bold red lips. Pixi makes a lovely sheer liquid foundation called Flawless Beauty Fluid that creates gorgeous natural looking skin without it appearing cakey. The eyelids were contoured with Lid Last Shadow Pen in the color Graphite Glint. The models lips were created with Succulent Lip Twin which is a lipstick/lip gloss duo in the color Poppy Red. My model was a gorgeous blonde who was actually featured in the commercial. 

After the show I was able to select some swag (complimentary products) to take home and found one of my new favorite beauty products in the process - the Pixi Endless Silky Eye Pen! OMG!!! I have never used a pencil that glided on so beautifully and finished like a liquid liner. To say that it is pigmented is an understatement, I'm absolutely in love. This is a product that I will be using sparingly and only on select jobs - my apologies to my brides but you can't have any!

Overall, I enjoyed taping the Target commercial but what I was most excited about was the opportunity to work on a team with Petra Strand and discover some cool new products from the Pixi line. We were only allowed to utilize makeup from the Pixi brand which was scary and exciting at the same time. Using products that you  have never worked with before forces you to venture outside of your comfort zone but in this case I enjoyed every moment of it. I found Petra to be such a lovely and warm woman which is not always typical in successful businesswomen. The Pixi line is vast in its options and really delivers on quality. Working on this commercial was so much fun and I'm grateful to have been a part of it!


Petra Personally said...

It was a pleasure working with you during the shoot! The Endless Silky Eye Pen is definitely a crowd favourite and I'm excited to hear that you'll be using them on your clients as well...."sparingly!" ;) I look forward to work with you again in the near future.


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